Logo FAQ

On this page you will find most commonly asked questions about our Logo Design services. If you still have unanswered questions after reviewing this page, please either chat with an available representative, call us at (877) 759-4440 or visit our contact us page. We would be glad to answer any questions you might have regarding our services.

What is a Logo?

A Logo is a graphic image or emblem used by companies or individuals to aid and promote instant public recognition. Logos are either purely graphic symbols or icons or are composed of the name of the organization. The logo becomes a branding tool for the organization.

Do I need a Logo?

While a logo is not absolutely necessary, it is definitely a hugh marketing aid. A company logo becomes the symbol that visually identifies your company. Even a small company can create a brand awareness with an effective logo. Since every company of any significance has a logo, not having one can label you as unprofessional, cheap, or insignificant.

What defines a good Logo?

A good logo is defined by its first impression and its staying power.

A good Logo should be Memorable. Usually this means simple and straight forward. Don't try to cram too much into the logo.

It should be Legible. Not only must the name be easy to read and remember, but it must also hold up well under multiple circumstances such as when reduced, photocopied, faxed and embroidered.

It should be Professional. A simple and professional looking logo inspires confidence in your customers.

It should be Timeless. Many companies make the mistake of revamping their logos every few years. The most enduing logos like IBM and AT&T are extremely simple so that they can be adapted to new situations easily.

What files do I receive at the end of the project?

You will receive 5 files:

- .ai vector file for Adobe Illustrator,
- .eps or Encapsulated PostScript file.
- .tiff or Tagged Image File Format file
- .jpg/.jpeg or Joint Photographic Experts Group file
- .png or Portable Network Graphic file

These will be uploaded to your Relidy account. The final files will be available for download from your account for a six month period.